Visão Geral
Este Curso Professional Scrum Product Owner - AI Essentials, capacita profissionais a atuarem como Product Owners modernos, integrando conceitos de inteligência artificial ao gerenciamento de produtos digitais. Baseado no framework Scrum, o conteúdo explora como a IA pode apoiar a tomada de decisão, priorização de backlog, análise de dados e criação de valor para o cliente. O curso também aborda o uso de ferramentas de IA no dia a dia do Product Owner, conectando práticas ágeis com inovação e estratégia de produto.
Conteúdo Programatico
Module 1: Product Ownership Fundamentals
- Role of the Product Owner in Scrum
- Value-driven product development
- Stakeholder management
- Product vision and strategy
Module 2: Introduction to AI for Product Owners
- What is Artificial Intelligence
- AI capabilities and limitations
- AI in product management
- Ethical considerations
Module 3: Data-Driven Decision Making
- Types of product data
- Metrics and KPIs
- Using data for prioritization
- Experimentation and hypothesis testing
Module 4: AI for Backlog Management
- AI-assisted backlog creation
- User story generation
- Prioritization techniques with AI
- Automation opportunities
Module 5: Customer-Centric Product Design with AI
- User research and insights
- AI for customer behavior analysis
- Personalization strategies
- Journey mapping
Module 6: Tools and Practical Applications
- Using ChatGPT for product tasks
- AI tools for documentation and analysis
- Integration with agile tools
- Hands-on exercises
Module 7: Risk, Ethics and Governance in AI Products
- Bias and fairness
- Data privacy considerations
- Risk management in AI products
- Governance frameworks
Module 8: Advanced Product Ownership with AI
- Scaling AI-driven products
- Continuous discovery
- Innovation strategies
- Future trends